FACTORS CULTURAL TRANSFORMATION: CLASSIFICATION AND APPROACHES
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Abstract
Investigates the theoretical approaches to the classification of the factors of cultural transformation. Cul-tural transformation is viewed through the prism of cultural change and is defined as a separate conversion pro-cess with autonomous laws, factors and mechanisms. In connection with the rapid transformation process in contemporary culture, emphasizes the relevance of a detailed study of cultural transformation in the framework of the humanitarian paradigm. The author’s approach that the transformation of culture acts as a social or ac-tual microdynamics. Cultural transformation factors analyzed in close relation with the factors of cultural dy-namics, proves their identity and specificity. Besides the basic factors contributing to the transformation of cul-ture, marked by converting such determinants as intercultural communication, globalization, informatization. Also, the author puts forward idea about not-quantified character a determinant of cultural transformations.
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